UPS Relationship Marketing Specialist in Miami, Florida

The Relationship Marketing Specialist for the Americas Region supports the execution of e-mail communications campaigns in key segments across the organization. He/She provides project management support by specifically managing key execution components (e.g., asset creation, monitoring schedules, providing agency follow up, testing e-mail messages, etc.). This position is involved in technical maintenance within the email platform. He/She develops and maintains vendor relationships, which is important to campaign success.

Responsibilities and Duties

  • Attends project planning meetings to ensure project deliverables aligned with business objectives and with other e-mail calendar events

  • Creates all digital assets required for e-mail communications campaigns

  • Traffics e-mail development schedules to ensure appropriate adherence to timelines

  • Disseminates routing and reviews concepts, copy, and layout with stakeholders to compile feedback

  • Provides feedback to agency to ensure necessary changes are implemented

  • Tests e-mail messages to ensure quality standards are met prior to deployment; reporting broken elements to project manager, e-mail service provider, and agency to ensure updates are implemented

  • Compiles and reports e-mail campaign results to ensure management has up-to-date information

  • Identifies key trends in performance results to inform management of overall campaign performance

  • Maintains transactional e-mail matrix to ensure accurate reflection of e-mail content

  • Collaborates with other Communications’ groups to report on current transactional e-mail messaging availability

Knowledge and Skills

  • Captures/documents specific and accurate information, learns subjects thoroughly and in detail, completes work with thoroughness, supplies appropriate details when requested, maintains organized files.

  • Possesses ability to generate simple reports using basic functions in software, and/or writing basic queries, identifies information required to complete reports and identifies existing reports generated by others.

  • Knowledge of marketing automation platforms (Marketo) - Preferred

  • Experience with information/data analysis and report generation – Preferred

  • Customer service experience with internal and external customers – Preferred

  • Project management skills – Preferred

  • Spanish and/or French – Preferred

UPS is an equal opportunity employer. UPS does not discriminate on the basis of race/color/religion/sex/national origin/veteran/disability/age/sexual orientation/gender identity or any other characteristic protected by law

Company: UNITED PARCEL SERVICE

Category: Marketing and Communication, Full-Time

Requisition Number: 179670

Location: Miami,Florida